Wednesday, May 6, 2009

Creative Duo Takes Idea to the Top- and the E.R.



Tragedy struck an up and coming downtown ad agency last Wednesday afternoon. Frustrated by the ongoing popularity of the new ‘social media’ wave, a decently popular Art Director- Copywriter team was taken to the emergency room. Paramedics reported both victims to be ‘riddled’ with wounds that were identified as ‘foil inflictions’.

Apparently the dynamic duo attempted to relive the ‘epic’ quality of the advertising life they’d come to admire for the past decade. After a two-hour martini lunch, and a preparatory night-out, to be experienced later with the clients, the team decided that the most heroic and memorable idea they could come up with was a tin-foil sword fight. This, along with the helmets to match and latte mote around the shared desk space was the setting for what was to become the new campaign for Sir Henry’s Goblet, a dining experience for chicken lovers and Renaissance fans.

Security cameras uncovered the series of events, and “ye olde poor English” that led to the injuries. The building’s night janitor claimed to have called 9-1-1 immediately after hearing a voice proclaim, “Sir Mac Millian! There IS no ROI for twittering the fairness of the breast on the plate, nor of ye maiden server girl!” Followed by a “ha!” and large crash after which there was only crying and the smell of chicken and ale. The condition of both parties remains unknown, but the evidence of the creativity left behind has inspired yet another win for the infamous pair.

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